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Marketing Lead


  • WHERE
    Toronto, ON
  • WHEN
    Short-term

COVID-19 notes:

  • We have relaxed criteria for posting volunteer opportunities due to the urgent need for COVID-19 Response. Volunteers are responsible for confirming the legitimacy of the group or organization(s) they are working with. Never hand over money or confidential information to groups looking for volunteers. SPARK does not vett volunteer opportunities on the site. Before agreeing to volunteer, remember to do a background check on the organization and staff you'll be working with. Ensure they are a registered nonprofit and that they are taking appropriate health and safety precautions
  • Please confirm that the organization you want to volunteer with can ensure your safety.

DESCRIPTION

MARKETING LEAD

The EcoFair is 100% volunteer driven. It is a fun, community-based, family-oriented event that informs and inspires people to make greener choices in their homes and communities. It is organized by Green Neighbours Network and Transition Toronto. Whereas the 2020 EcoFair Toronto was entirely virtual, this year’s EcoFair will include online events Nov 5 and 6, and inlife exhibits and activities on Nov 7 at Artscape Wychwood Barns and outdoors in an adjacent Park.

The Marketing Lead helps coordinate the marketing team and is the liaison between the EcoFair team and the graphic designers and marketing sponsor. The Marketing Lead provides support to the Social Media Coordinators and oversees online engagement efforts.

Responsibilities:
Ensure that posts to Facebook, Instagram, and Twitter are being published according to schedule and provides backup to Social Media Coordinators if necessary
Help craft the marketing content to be shared with businesses, community organizations, event websites, and community calendars to spread the word about the EcoFair
Create content for the EcoFair promotional newsletter
Liaise with graphic designer(s) to create event posters, banners, newsletter
Take pictures and post items to social media platforms on the day of the EcoFair

Outcomes:
Social Media Coordinators receive a clear and manageable schedule for promotion of EcoFair
The EcoFair is promoted actively on social media platforms (Facebook, Instagram, Twitter)
People engage with the EcoFair content through the planning stages and leading up to the event
Drive attendance to EcoFair

Volunteer Requirements:
Experience developing marketing content
Familiar with Facebook, Instagram, and Twitter
Very organized, diligent, and a team player
Comfortable using Gmail, Google Docs, and Google Sheets to collaborate remotely
Passion for the environment and community-building

Time Commitment:
Able to attend one 2 hr organizing meeting per month (Aug– Nov)
Approx. 2 hours a week on a flexible schedule (Aug)
Approx. 30 min - 1 hour a day as event day approaches (Sep - Nov)
In-person attendance on the day of the event for 10 hrs (Nov 7)

If you would like to find out more information about volunteering with the EcoFair this year please send an email with the subject line "Volunteer: EcoFair" to ecofairtoronto@gmail.com or ecofairatthebarns@gmail.com.

Who You'll be Assisting

organization logo

EcoFair at the Barns

The EcoFair at The Barns is a 100% volunteer driven eco community outreach event. Our goal is to inspire and inform our community with all of the simple, achievable things every person can do to help make the world a better place.

CONTACT INFORMATION

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TAGS

Who You'll be Assisting

organization logo

EcoFair at the Barns

The EcoFair at The Barns is a 100% volunteer driven eco community outreach event. Our goal is to inspire and inform our community with all of the simple, achievable things every person can do to help make the world a better place.